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Beely - New capital for expansion

Beely.fi is a modern, smart and worry-free alternative to car ownership.

Beely - New capital for expansion

Beely.fi is a modern, smart and worry-free alternative to car ownership.

LähiTapiola invested EUR 2 million in Beely in November 2023, strengthening Beely's ambitions to increase the market share of its new car service concept in Finland. Grannenfelt Finance acted as financial advisor to Beely in the capital round.

 

"The investment gives our young growth company the opportunity to continue its strong development and promote the growth of the entire monthly car subscription category.

Grannenfelt Finance took comprehensive responsibility for leading the funding round and was able to generate significant investor interest in Beely."
— Pertti Pigg, CEO, Beely
 

Grannenfelt Finance was responsible for:
  • Material preparation: Grannenfelt designed and prepared marketing materials and strategies for investor meetings
  • Investor contact: Grannenfelt identified, assessed and contacted potential investors.
  • Due diligence/negotiations: Grannenfelt assisted Beely in the due diligence process, negotiations and closing of the financing round

Read more about the transaction

Beely's website

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